Posted by Fumi Bull at 1:04 PM, February 16, 2009

A couple of days ago, I came across an odd shop on Etsy. It was called "Victoria Bushfire Appeal", and while it had only been open for 2 DAYS, it already had 200 SALES! Right away, I knew there was something going on. No matter how good a business strategy you had or what amazing products you had in the store with the lowest of the lowest prices, this was just simply impossible. So I read the profile of the store and soon realized what it was.

This lady in Australia, a very clever lady, had started a fundraiser on Etsy. How it works is, sellers on Etsy donates items to this shop through emailing the product info, and the item will then get listed in this shop. When a buyer buys it, the buyer pays this lady, but the item gets shipped from the original seller to the buyer! So by donating an item to this shop, sellers are able to market their stuff, as well as donate to a good cause. Meanwhile, the shop attracts millions of buyers, who are more likely to make a purchase, knowing that her money is going towards a good deed.

Why didn't I think of this???????? Some people are sooo cool!!

Anyway, right away, I too donated a clutch to this shop, and in a matter of hours, it sold! Currently, the store has been open since Feb 8th, and there are over 500 sales. This is the best, fastest, the most efficient and funnest fund raising I have ever heard!

If you are interested, go check it out!

Since we are on the topic of Australian bushfire, have you seen this video of a fireman feeding koala some water from his water bottle?? It's so cute!! :D

PS. So you know that Cosa Verde webshop that I mentioned in my last blog post? Well, the Jury accepted my stuff, and my shop there is now up and running! In fact, the morning after, I got a sale for a clutch on Etsy; the clutch that was displayed as my profile pic for Cosa Verde! Coincidence? Or was that sale from someone who found my clutch through Cosa Verde?